ARE WE REALLY READY?
We are at the beginning of EUROPEAN MONETARY UNIFICATION. In July 2002, there will be only one currency among the eleven members of UE. Willing to know how these changes will affect the media, during the summer we read four of the most diffused Italian Newspapers:
LA REPUBBLICA
CORRIERE DELLA SERA
IL GIORNALE
IL GIORNO
After examining the most important articles, we filled in a summarising grid of all the articles. We have so come to the following conclusions:
It's possible to affirm that most newspapers are neutral as regard the EURO. Newspapers are both optimistic and pessimistic, but they can do very little to change the general indifference of Italian people, concerning the Unique European Monetary Unification System. It would be necessary for Italian people to remember that EURO might influence their own country both politically and socially.
On own part, we think that Media should give more information about EURO, because in the negative,Italian people might be not ready for the new currency.
At the end, this non-information might increase public opinion's passivity
and convince that EURO is ONLY HARMFUL.